Most people in tech are either sales people or builders. I'm both. And I train teams to do it too. That combination is rare, and it's exactly what companies need right now.
25+ years of sales experience, but here's what I've learned: everything is sales. Training is sales. You're selling a concept, helping someone visualize how they'll use something so it feels like a natural next step. That's the same skill whether you're closing a deal, onboarding a team, or getting buy-in on a new system. The art of selling isn't pushing. It's sharing a vision. And that's what I'm good at.
I build production applications with Claude Code, Supabase, and GitHub. Not slide decks about AI. Not demos. Working software. Databases, APIs, dashboards, AI agents, and full web applications. I ship real tools that solve real business problems. This portfolio site, the systems behind it, the AI-generated creative work on it: I built all of it.
Salesforce Associate certified. Decades of making complex technology click for teams who thought it was over their heads. I taught web design, then was hired to train a national CRM rollout across the US and Canada. The locations I trained became the trainers in their own markets. I won an award for it.
Here's why it worked: I don't do lecture-style training. I build self-serve resources so clear they don't need me in the room anymore. The goal is to make yourself unnecessary. And I can sense when someone isn't getting it: by their questions, by their hesitation, by the way they phrase a follow-up. That instinct comes from decades of reading people, not from a manual.
Every role I've held comes back to the same thing: understanding where someone is, and meeting them there. Whether I was training teams on CRM systems, turning around underperforming sales locations, or teaching web design, the skill was never the software. It was reading the room, building trust, and making the complex feel simple.
That's sales. That's training. They're the same muscle.
I don't study things from a distance. When I got curious about web design, I ended up teaching the class. When I discovered AI through Salesforce's Einstein features three years ago, I went all in and haven't looked back. Learn it, build with it, teach others how to do it too.
Most companies have sales teams who can't demo AI solutions, engineers who can't run a discovery call, and trainers who've never built a production AI workflow.
I do all three. I can sit in the discovery meeting, understand the client's needs, work with your engineers to scope the solution, build working prototypes, demo them persuasively, close the deal, and then train the client's team on adoption. That's the job. And I've been doing every piece of it for 25 years.